Anatomy of a six-figure launch day
What actually produces $100,000 in a single day — the offer structure, the partner recruitment that starts months early, the funnel sequencing, and the three places most launches quietly bleed out.
Speaking & coaching
Twenty years of launches, minus the theory
I've shipped 20+ products, run the launch days that worked and the ones that didn't, and coached teams at companies doing $3M to $50M. What I bring to a stage or a standing call is what actually happened — including the expensive parts.
Talks
What I speak about
Four themes I can go deep on. I'd rather build the talk around your audience than deliver the same keynote twice, so treat these as starting points.
Partnerships that outlast the launch
Affiliate and JV relationships are the highest-leverage asset in a digital business and the most commonly burned. How to recruit partners, what to owe them, and why the fifth launch should be easier than the first.
From idea to product that sells
Choosing what to build, validating it before you spend six months on it, and structuring an offer people say yes to. Twenty-plus products' worth of pattern recognition, including the ones that flopped.
Alignment over output
For rooms full of high performers who've hit the targets and feel worse than they expected to. Why "how do I do more?" is the wrong question, and the seven domains where the right one gets answered.
Coaching
Working together directly
Three formats. All of them remote by default, which keeps sessions frequent and costs sensible.
Founder coaching
One to one, ongoing
For founders and product creators trying to get something out the door and selling. Product decisions, launch planning, pricing and offer structure — and an outside read on whether you're building the right thing.
Team advisory
Leadership, sales & content teams
The work I did at IMPACT with businesses doing $3M–$50M: sharpening how a team positions, sells and produces content, and finding the constraint that's actually holding the number down.
Launch intensive
Fixed scope, one campaign
A single launch, worked end to end — offer, funnel, partner recruitment, swipe assets and sequencing — with me in the room from planning through launch week.
On fees: they depend on format, prep and travel. Send the details of
what you have in mind and you'll get availability and a number back — no discovery-call
funnel first.
Why me
The background behind the advice
- 20+ software products created and launched
- $5M+ in software sales, $2M+ in affiliate sales
- $100,000+ in single-day launch revenue
- 5× JVZoo Top Vendor of the Year, 29 Product of the Day awards
- Coached executive, sales and content teams at IMPACT
- Clients generating $3M–$50M in annual revenue
- MBA, NYU Stern School of Business
- Host of optYOUmize — 110+ five-star reviews
Booking questions
What people ask first
What does Brett Ingram speak about?
Building and launching software products that sell, affiliate and joint venture partnerships, the anatomy of a six-figure launch day, and why the productivity framing fails high achievers. Talks are built around the audience rather than delivered off the shelf.
Who does he coach?
Founders and software product creators who need to ship and sell, plus leadership, sales and content teams at established businesses. Past work includes coaching teams at IMPACT for businesses generating $3M–$50M, and advising hundreds of individual entrepreneurs.
How much does it cost?
It depends on format, preparation and travel. Email brett@levrige.com with your details and you'll get availability and a quote back directly.
Is coaching available remotely?
Yes — most of it is remote by video, which keeps sessions frequent and costs down. In-person workshops and keynotes are available for events.
Tell me what you're planning
Event, team, or a product you're trying to get out the door — one email starts it.